Monarch Butterfly

Created in 1978, the California Avocado Commission strives to enhance the premium positioning of California avocados through advertising, promotion and public relations, and engages in related industry activities.

Understanding Ag is a regenerative agricultural consulting company that provides the support and confidence to help our clients reduce input costs, increase profits and ensure family farming futures.

The health of our planet starts with the hands that work its soil. But in an ever-changing climate, the pressure to be both a farmer and steward of the land is higher than ever.